THE BRAND

FOUNDED BY MARIANA AND PEDRO, AWRNSS® IS A PORTUGUESE STREETWEAR BRAND BORN FROM A VISION IN THE SUMMER OF 2023.


THIS IS HOW WE SEE THE WORLD. WE CREATED AWRNSS® TO SHARE THAT WAY OF LIFE WITH PEOPLE WHO CHOOSE TO LIVE MORE MINDFULLY.

From the very beginning, AWRNSS® was created with one purpose: to make people stop, feel and question. Every collection is an invitation to see things differently. To choose awareness over autopilot. Because changing your perspective changes everything. And this was never just about clothing. It has always been about creating stories people can wear. Every collection carries an idea, an emotion and a message. Nothing is designed without intention. Every detail exists for a reason.

Awareness wasn't just a name that came out of nowhere. Awareness isn't a destination, it's a process. A continuous journey of observing, questioning, evolving and understanding who we become through everything we experience. Every collection represents a different chapter of that journey.

FUSE explored the fusion between the past, the present and the future, reminding us that who we are is shaped by where we've been, where we stand today and where we choose to go next.

SHIFT embraced change, because growth only begins when we're willing to move.

FEARS challenged us to face what usually holds us back, reminding us that every version of ourselves we've ever wanted to become lives on the other side of fear.

SENSES brought us back to where awareness truly begins: our connection with the world. Through what we see. What we hear. What we touch. What we smell. What we taste. Five senses allow us to experience the world. Awareness is the sixth that allows us to understand it. First you feel. Then you become aware of what you felt.

We don't create collections because fashion needs another trend. We create them because every chapter has something worth saying.

Awareness doesn't exist without experiences, memories, emotions or change. AND THIS IS THE PROCESS OF KNOWING YOURSELF.

WITH PURPOSE,

MARIANA & PEDRO